Fashion is tinged with Magenta red in 2023: here’s how to wear it
To start the year 2023 with style, use the Magenta red color: runways to discover more and suggestions about chromatic matches
Trust, energy, and joie de vivre. This is the invitation of the Pantone color 2023, the Viva Magenta red. A bold and intense color that we are going to see everywhere, from fashion show outfits to interior design. In fact, the well-known color chart has minted a very precise name, Magentaverso, used even before being elected as new year’s shade during the Art Basel in Miami: the digital universe represented with a flower has become the symbol of the post-pandemic world, for an optimistic fashion that smells of rebirth.
The vitality concept, known since its introduction by Pantone in the year 2019, has found success in every creative field by fully entering into contemporary culture 'it’s an unconventional color for an unconventional era' commented Laurie Pressman, Vice President of the Pantone Color Institute 'And the most important factor in shaping this historical moment was the experience of Covid, which imposed changes that, whether we like it or not, have transformed our lifestyle'.
How to match Viva Magenta red
This hue is full of energy, therefore perfect in the total version, dyeing floating dresses and tailoring suits, but it can be the best also as leather bag, 3D sequins and graceful ruches.
In case you’re wondering how to match red in 2023, we suggest you try it with blue denim canvas or sage green in everyday life, while black will make it more fascinating.
