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Aesthetic Style, or the art of dressing harmoniously

Aesthetic Style, or the art of dressing harmoniously

How to achieve an aesthetic style, balancing vintage with modernity

If you've never heard of an aesthetic style, perhaps you're not on TikTok yet (or you haven't studied philosophy). This is because, in the past year, a series of experts have dedicated themselves to explaining how to achieve a harmonious look, naming it with this neologism. It's a global trend with the primary goal of being 'aesthetic,' appearing refined through the accessories and clothing one wears. The result is a harmonious and consistent look, echoing the philosophical theory of Alexander Gottlieb Baumgarten in the 18th century, which aimed to examine the experience of the sensible and the beautiful.

Beauty isn't conferred by any particular element or a symbol of belonging: logos are not considered. It's more a matter of balance and proportions. Clothes that fit perfectly, ready to enhance your silhouette, shades chosen according to the rules of color harmony. There are no dogmas because every 'aesthetic' creates its own style following a very personal taste. The major influence is the environment in which one lives, the historical context, and finally, the culture of image. A long-standing phenomenon that, in the era of social networks, takes on new nuances and variations: Dark Academia, Victoria goth, Coquette, Dreamcore are some aesthetics prevalent in the digital world and then mentioned in reality.

However, there is a secret recipe if you want to achieve a perfect aesthetic style, of course, consistent with your personality, and we are ready to reveal it. Just follow these three pieces of advice:

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First and foremost, you need to thoroughly understand the reference culture: scrolling through TikTok to grasp its fundamentals is not enough. Watch (yes), but also read to delve deeper and grasp the broader references.

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Balance: that's the keyword, so excess is not considered. Striving for essence is essential to avoid a kitschy look that's out of time. This also applies to colors: never exceed three shades, using the color harmony charts.

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Mix: to make it authentic and original, wear vintage items but also new clothes or accessories that belong to that specific aesthetic.

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