The Swedish children's clothing and accessories brand was founded by Cassandra Rhodin in 2006. Mini Rodini creates collections for kids that are creative and eccentric, following production processes that minimize environmental impact. The designer began her career as an illustrator, working for Vogue, Elle, and Nylon. This background is reflected in the original and playful prints that characterize lines inspired by nature, pop culture, and the imaginative world of children, blending art, street culture, and aesthetic references with a touch of irony.