Not a real place, but a real brand: Stone Island

The magic of ice skating will slip to second place as you stand in awe of the new Stone Island Frost and Ghost collections. Let them cover you in wintery charm all over!

Yes, on this year's catwalks the star role has been played by uber-cozy, ultra-puffy coats and it's mainly because of one thing: the prevalence of big old puffer coats marks a new phase for outerwear, in which functionality turned into a top priority. But what does practicality really mean? Match it with a little rocking style and... enter: Stone Island's Frost Finish. An extra-refined technique that gets applied to sweaters, sweatshirts and trousers for a frost-inspired look.

One of our favorite pieces of the collection is a stonewashed black zipped sweatshirt: talk about channeling nineties hip-hop staples! This 'wow' sweatshirt shows off a frozen effect on its outer shell, granting a unique, icy charm. Still not impressed? The pieces all showcase a color-corrosion treatment, creating a nostalgic, worn-out, vintage effect. Cool, we know.

So, we could all agree on one thing: Stone Island is totally blasting it this year, not just because of their renowned innovation but also because they're going for the coolest collabs in town. Who with? Well, with the likes of NikeLab and Supreme!

Oh, and speaking about novelty for the winter season Stone Island is bringing the game to a whole new level with the Ghost Collection. Conceptually born from the idea of camouflage and entirely monochromatic in various shades, from military green to white and from grey to blue. The pieces are made with a revolutionary process that guarantee improved waterproofness and breathability. Even the famous "Stone Island" badge comes in a special monochrome version!