The Gigi is the brand that, beginning with love for art, photography and architecture, creates fine, colorful and simple collections.
The label, was created in 2014 by the designers and brothers Pierluigi and Mario Boglioli. The first AI 14 collection included fil coupe and jacquard garments,
and adopted as iconic piece the embroidered jacket. "Do not look back" is the brand's motto that always focuses on tailor and noble raw materials, embodying the freedom and the spirit of the modern man.