Common Projects was founded in New York in 2004, from a collaboration between Prathan Poopat and Flavio Girolami. The Label's goal was to create a simple and beautiful sneaker, comfortable to wear. In addition to the soft leather elaborated in traditional ways and the minimal shape, which makes the shoes unique, the code engraved on the outer heel is the first distinguishable element of the brand. Each set corresponds to a style number, European size and color. Common Projects is a clear example of how practicality may blend with elegant; Common Projects' products can be described in just three words: form, function and materials.