Pitti Uomo 2020: at the forefront of men's fashion. Discover what true menswear obsessives are wearing for spring summer at Pitti Uomo 2020.
Gentleman, dandy, European, hipster, hip hop; from waistcoats and loafers to hoodies and high-tops, a feast for fashion eyes when it comes to men's style. For those who don't know, Pitti Uomo is held in Florence every year a few weeks before Milan Fashion Week. It is the “mecca” of men's fashion when runway season starts. In simple terms, it's a trade fair for buyers, retailers, editors and menswear enthusiasts. Brands display their latest collections and it's worth a trip especially for new labels, from innovative Japanese brands to cool Italian sportswear labels. Pitti Uomo 2020 is just as unique and worldly as in previous years. Jil Sander put on a runway show, exhibiting for the first time as a guest designer, while the Odeon Cinema played host to new collections, such as Canali menswear.
Below you can find our selection of the most stylish men who attended this year, chosen for their originality, personal flair and energy. What trends have we spotted for SS20? Hints of yellow, extra-long scarves, hats in every form, so take your pick. Lastly, the check motif is still in fashion!