GCDS, standing for "God Can't Destroy Streetwear", is an Italian streetwear brand founded in 2015 by Neapolitan brothers Giuliano and Giordano Calza.
In just a few years, the emerging label that boasts a production entirely Made in Italy, has sparked huge interest around the world,
starting with the most sought-after artists and influencers of the moment like Lil’ Yachty, Sfera Ebbasta or Ecce Homo. Behind the bold aesthetics,
catchy slogans and addictive urban universe of the men’s collections presented at the Milan and New York fashion weeks lies a real attachment to Italian craftsmanship
and a “stay foolish” spirit (11 out of 12 employees are under 30). Two reasons that explain the brand’s global success and retail expansion to Asia.