Founded in 2008 by Northern Irish designer Jonathan William Anderson, the JW Anderson brand made its debut at London Fashion Week in 2010 with its first women's clothing and accessories, shoes, and handbag collections, quickly establishing itself as one of the most innovative voices in contemporary fashion. The aesthetic of JW Anderson offers a modern interpretation of femininity, expressed through pieces with a strong and distinctive identity. A conscious fusion of menswear and womenswear elements challenges traditional gender boundaries, resulting in collections defined by a progressive and experimental language. This approach has helped build an international following around JW Anderson, drawn to the brand’s bold spirit and forward-thinking vision. Anderson’s creations are characterised by a refined balance between craftsmanship, experimentation and playful yet sophisticated details. A constant dialogue between contrasts, shapes and textures gives rise to conceptual pieces with an avant-garde attitude, projecting the brand’s distinctive identity into the future.