Desert Elegance: the trend dominating men's fashion in 2024-25

Men's fashion in recent years has found a new muse: the desert

This trend, dubbed 'Desert Elegance,' combines minimalist and sophisticated aesthetics with evocative tones and textures of desert landscapes. Inspired by icons like Saint Laurent, who showcased in the Agafay desert, and Dries Van Noten, this style represents a dialogue between man and nature, a journey towards serenity and reflection.

The desert odyssey

From Saint Laurent's Spring/Summer 2023 Men's collection, which marked a return to roots for creative director Anthony Vaccarello, a new trend has been proclaimed, inspiring many after him. It's about seeking a suggestive setting, characterized by the quest for space and tranquility. Soft silhouettes and luxurious materials like linen have created a look that is a perfect blend of comfort and elegance.

Dries Van Noten: a mirage of style

Dries Van Noten has taken 'Desert Elegance' to a new level with his Spring/Summer 2024 collection, acclaimed by critics as one of the most extraordinary in recent years. His creations feature iridescent fabrics and plays of layering and transparency, with purple voile shirts and camel-colored trench coats. Indian orange tones and contrasting patterns between warm and cool colors create a breathtaking visual effect.

How to create a Desert Mood look:

1. Earth Tones: The color palette includes earth tones, saffron yellow, and powder pink. These colors evoke sandy landscapes and the warmth of the desert sun.
2. Choice of Fine Materials: Linen is the star material, alongside lightweight and shiny fabrics that reflect light uniquely and drape impeccably on the body.
3. Soft Silhouettes: Gentle lines and relaxed fits are essential, offering freshness without sacrificing style.
4. Light Contrasts: The use of iridescent fabrics and transparencies creates a play of light reminiscent of sunlight reflecting on the sand.

To recreate the desert climate and its vibrant artistic scene in your wardrobe, you can be inspired by elements of Italian Baroque art that have influenced many contemporary designers, including Dolce&Gabbana. Just incorporate the right baroque elements when creating an outfit, using rich fabrics and elaborate details to evoke the luxury and opulence of a certain period. The '60s and '70s also saw a fusion of styles inspired by travel and exotic cultures, with boho and hippie elements celebrating a free and natural aesthetic. Accessories like suede boots, wide-brimmed hats, and leather sandals are never missing.